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Colors

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Color (American English), or colour (Commonwealth English), is the characteristic of visual perception described through color categories, with names such as red, orange, yellow, green, blue, or purple. Colours play a huge role in influencing our personality, which they guide and shape for our various moods.

Various colours have profound and firm effect on people but it usually varies from person to person. To help understand their effect we, at Samsolite Paints have created this Colour Guide to discuss their effects. The psychology of colour is based on the mental and emotional effects colours have on sighted people in all aspects of life. There are some very subjective pieces to colour psychology as well as some more accepted and proven elements. Keep in mind, that there will also be variations in interpretation, meaning, and perception between different cultures.

Every color has its own meaning. We hope that you find the below information on colors helpful in making decisions before painting your Living room, Kitchen, Bathroom or your office premises.

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Red

Red is a powerful colour. Not only Red is one of most emotionally intense colour and the colour for love but it attracts our attention almost instantaneously. It is also one of the primary psychological colours. It is not only stimulating, friendly and full of life but at the very same time is fiery, demanding and aggressive. The question here is: What do you gain by painting your room red? …. It’s simple, the colour Red affect us both physically and mentally. It increases enthusiasm, stimulates energy, encourages action and confidence and creates a sense of protection from anxiety and fear.
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Yellow

Yellow shows optimism, enlightenment, and happiness. It carries the promise of a positive future and is often depicted as the colour of the sun, which symbolizes light. Yellow will advance from surrounding colours and instil optimism and energy, as well as spark creative thoughts.
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Blue

Blue is the colour of the mind and is essentially soothing; it is the overwhelming “Favourite colour”. The colour of the sky and the ocean, Blue is recognized as a constant in our lives. It causes the opposite effect as Red. Blue affects us mentally and is seen as trustworthy, dependable and committed.
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Purple

Purple, often described as violet, has the shortest wavelength. Purple or “Velvet” as it is referred in our shade card, embodies the balance of red simulation and blue calm. This dichotomy can cause unrest or uneasiness unless the undertone is clearly defined at which point the purple takes on the characteristics of it undertone.
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White

The colour White exhibit purity, cleanliness, and neutrality. Just as black is total absorption, white is total reflection. It reflects the full force of the spectrum into our eyes. The colour white symbolizes purity, it aids mental clarity and if used correctly can allow us to calm our nerves and create an aurora which relaxes our mind
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Green

Green symbolizes nature and is the colour of the religion Islam. It is the easiest colour on the eye and can improve vision. It has a calming and refreshing feeling because of which it is ideally suited for use in bedrooms. Hospital often uses green to relax its patients. Its calming properties are put to use when people who appear on TV sit in “Green Rooms” to relax.
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Pink

Pink is one of the favourite among young women and children alike. It is ever popular and is mostly used in much excessive the nearly women of ages. Pink being a tint of red, also affects us physically, but it soothes, rather than stimulates.
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Black

Black is authoritative and powerful; because black can evoke strong emotions too much can be overwhelming. A classic colour for clothing possibly because it makes the wearer appear thinner and more sophisticated. It creates protective barriers, as it absorbs all the energy coming towards you, and it enshrouds the personality.